superstition everything advertising hypnosis ~

You Guys, We’ve Found The Drink Of The Summer

Repeat after me: Frozémonade.

Jenny Chang / Christine Byrne / BuzzFeed

You know that feeling when you meet someone and really hit it off, and it immediately feels like you’ve known each other forever?

You know that feeling when you meet someone and really hit it off, and it immediately feels like you've known each other forever?

Disney Pixar / Via gifling.com

That’s exactly how I felt when I tried frozémonade for the first time.

That's exactly how I felt when I tried frozémonade for the first time.

My first frozémonade experience was a chance encounter in the middle of a lobster roll crawl. One minute I'm talking about the difference between Maine and Connecticut-style lobster rolls and explaining why pimenton is different from regular paprika; the next minute I'm being presented with a mason jar filled with what looks like a slurpee and is actually rosé. There was also a fancy metal straw. This was maybe the most Brooklyn moment of my life.

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Frozémonade is rosé and lemonade blended together into a wine slushie. It is literally everything you could want in a summer drink.

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Frozémonade is sweet, a little sour, and not too strong, aka perfect for outdoor (day) drinking. This version was created by Robert Kruger, a bartender at Extra Fancy in Williamsburg. He tells BuzzFeed the drink has gotten so popular that they sell hundreds of them on any given weekend night. While they're made-to-order at the inside bar, they're served on tap from a huge frozen drink machine at the bar in Extra Fancy's backyard.

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